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By Francesco CALABRETTA<\/p>\n
Cluster Leader Italy and Hungary Audax Renewables<\/p>\n
We close this 2021 with a reflection on the world of energy companies and their customers, starting from two facts that we have to deal with every day and from an interesting consequence that arose from them.<\/p>\n
Done number one<\/strong>. The opening of a free market in the energy sector has led to the creation of a significant number of companies that distribute gas and electricity to the final consumer.<\/p>\n Done number two<\/strong>. Competition has become, to use an overused expression, "ruthless" both for historical market reasons (well-rooted dominant positions) and product reasons. And what is offered - energy - is practically a commodity that we all cannot do without but which ultimately no one likes to pay for. As is known, theappeal<\/em> of the supply of gas and electricity is scarce on the final consumer who judges spending on energy as an inevitable tax and not as a rewarding purchasing choice. There gratification<\/strong>, at most, lies in the price which - it goes without saying - must be the lowest one with the best withdrawal conditions.<\/p>\n How to act to reverse the trend? One solution was to bring together two different needs so that, from their union, satisfactory answers could come for both parties involved: customers and sales companies.<\/p>\n Let's start with the first ones. The 2021 BVA-DOXA report on housing desires showed how Italians favor a house that has sustainability, efficiency, technology and is "effortless" among its characteristic features. In fact, half of those interviewed say they are ready to embrace this approach to simplification when it comes to issues of home management<\/strong>. Therefore: guaranteed assistance and maintenance and solutions for energy saving, sustainable mobility or safety are welcome factors.<\/p>\n